DIGILEAD – Digital Competency and Leadership Development Certificate Program
DIGILEAD – Digital Competency and Leadership Development Certificate Program
In the era of digital transformation, strategic communication, digital leadership, and artificial intelligence literacy are no longer privileges, but necessities.
DIGILEAD is a comprehensive development program designed to equip individuals and organizations with the competencies required to play an effective role in the digital world.
TRAINING CONTENT
The DIGILEAD Certificate Program consists of three modules. Each module is designed to be practical, interactive, and based on real-life scenarios.
Module 1: Digital Communication
- Digital Communication Skills
- Digital Teamwork
- Digital Identity Management
- Digital Corporate Communication
- Digital Reputation Management
- Networking and Relationship Management
Module 2: Digital Transformation Management
- Change and Adaptation Management
- Digital Leadership
- Digital Strategy Development
- Digital Culture
Module 3: Artificial Intelligence Literacy
- Prompt Engineering
- Artificial Intelligence Applications
- Corporate Artificial Intelligence
- Ethical Principles of Artificial Intelligence
WHO CAN PARTICIPATE?
- Mid-level and senior managers
- Human resources and corporate development professionals
- Digital transformation teams and project managers
- Corporate communication and marketing professionals
- Entrepreneurs and startup founders
- Young professionals with a university degree
- Public sector and NGO employees
LEARNING OUTCOMES
Participants who complete the DIGILEAD training program will be able to:
- Communicate effectively in digital environments
- Take an active role in digital teamwork
- Professionally manage their digital identity and corporate reputation
- Contribute to and guide internal digital transformation projects
- Lead change processes
- Understand digital culture and apply methods to integrate it into organizational practices
- Enhance individual and organizational digital awareness
- Use artificial intelligence tools effectively
- Develop basic ideas for artificial intelligence applications within organizations
- Recognize ethical and responsibility principles in artificial intelligence
INSTRUCTORS
- Prof. Dr. Müge Klein – Turkish-German University, Department of Business Administration
- Assoc. Prof. Dr. Elif Posos Devrani – Turkish-German University, Department of Culture and Communication Studies
TRAINING DATES AND HOURS
17 June 2025 – Module 1: Digital Communication
18 June 2025 – Module 2: Digital Transformation Management
20 June 2025 – Module 3: Artificial Intelligence Literacy
Each module will be conducted in a face-to-face format between 09:30 and 16:30.
TRAINING FEES / CERTIFICATION
Each module: 10,000 TRY + VAT per participant
Participants may choose to register for specific modules based on their interests. A certificate of participation is issued for each completed module. To be eligible for the e-Government–approved training certificate, all three modules must be completed.
The fees include training materials, practical content, and a certificate of participation.
TRAINING VENUE
Turkish-German University Beykoz Campus – Istanbul
An interactive and practice-oriented learning experience will be offered in a campus environment.
REGISTRATION PROCESS
Course Pre-Registration Form (Click to fill out the form online)
After completing the pre-registration, payment details will be sent to participants via email.
NOTES
Lunch will be provided at the Turkish-German University dining hall on training days.
Accommodation and transportation expenses are not included in the training fee.
